What is a Product Life Cycle?

product life cycle  Product development is the incubation stage of the product life cycle There are no sales and the firm prepares to introduce the product As the product Growth Stage of Product Life Cycle If a product has survived the introduction stage, meaning that consumers liked it and the company could keep producing

At any given time, therefore, every product is located within one of four life-cycle stages-Introduc- tion, Growth, Maturity, and Decline Various writers have Product is the most important 'P' of the marketing mix All products go through a life cycle of development, introduction, growth, maturity and decline

Understanding the Product Life Cycle is essential for businesses because it helps them to plan and manage their products effectively By The Product Life Cycle defines the stages a product moves through during its lifetime There are typically four commonly accepted product life cycle stages—